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How to Use 'Looking Forward' as Your Email Sign-Off

'Looking Forward' tells the recipient you're genuinely excited about what comes next—whether that's a meeting, project, or their response. It signals optimism and keeps the tone positive without being overly casual. This closing works because it focuses on future collaboration rather than just ending the conversation.

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When to Use This Closing

Use this closing when you're setting up a meeting, waiting for feedback on a proposal, or expecting next steps from the other person. It's ideal after sharing news about a partnership, event, or initiative you're both invested in. This phrase works well in follow-up emails where momentum matters.

When Not to Use This Closing

Avoid this closing in complaint emails, rejection letters, or messages where you need to set a firm boundary. Don't use it in sensitive conversations about terminations, disputes, or declining someone's request—these situations call for more neutral language. It's also too forward-facing for crisis communications or apologies that need to stay focused on the present issue.

Industry Fit

Works well for

  • ✓Sales and business development
  • ✓Event planning and coordination
  • ✓Project management
  • ✓Recruiting and hiring

Consider alternatives for

  • ✕Legal and compliance
  • ✕Customer complaints or refunds
  • ✕HR disciplinary matters

Example Closings

Following up after pitching a new client partnership

Looking forward to exploring this opportunity with you.

Best,
Sarah Mitchell
Business Development Director
sarah.mitchell@company.com
(555) 234-5678

Confirming a meeting time and sharing the agenda

Looking forward to our meeting on Thursday at 2 PM.

Thanks,
Marcus Chen
Senior Project Manager
marcus.chen@company.com
(555) 345-6789

Sending event details to a keynote speaker

Looking forward to having you speak at the conference.

Warm regards,
Jessica Patel
Events Coordinator
jessica.patel@company.com
(555) 456-7890

💡 Pro Tip

Pair 'Looking Forward' with a specific reference to what you're anticipating—'Looking forward to hearing your thoughts on the proposal' hits harder than the phrase alone. Vague optimism feels generic; specific optimism feels genuine.

The Complete Picture

Your email closing is the last impression you make—and when it's paired with a polished email signature, it creates a complete, professional package. A clean signature design amplifies the confidence in your message and makes sure recipients have everything they need to follow up.

Frequently Asked Questions

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